The 2018 BuildAKL campaign won a Gold award at the International Economic Development Council (IEDC) Excellence Awards that took place in Atlanta, USA last month.
Auckland received five Excellence in Economic Development Awards – which recognise the world’s best economic development programmes, partnerships, marketing materials and leaders – for initiatives designed by Auckland Tourism, Events and Economic Development (ATEED), Auckland’s economic growth agency.
Auckland projects won a gold and four bronze accolades. The Gold was awarded to the BuildAKL campaign, which was a youth recruitment campaign aimed at 16-24 years to get then into the construction and infrastructure sector.
ATEED says 4500 young Aucklanders were attracted into employment, education or training, and 1500 were employed in the sector and a further 3000 enrolled in industry training courses or made career subject choices.